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DEMAND GENERATION
Understand your buyer's needs and simplify the decision-making process.
Successful demand generation is much more than cool adverts, witty social media posts and fun content creation. You need targeted marketing campaigns to drive awareness, generate leads and get interest in your company’s products and/or services. Effective demand generation combines all areas of marketing with a structured sales process in order to build awareness, position the relevance, and influence consumers to evaluate your product and/or services. Our demand generation marketing plans typically involve tactics for market awareness, facilitating discovery, solution validation and sales involvement to close deals.
We have many years helping organizations like yours develop successful, cost-effective demand generation strategies and campaigns by analyzing buyer needs and simplifying the decision-making process. How do we do this? Simple: We put the buyer’s needs first and ensure data quality. Give us a call to hear more about our strategic demand generation tactics.
AVAILABLE SERVICES
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Demand generation plan & strategy
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Lead generation and management
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Lead nurturing plan
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Sales pipeline development
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Tracking pipeline and demand funnel management
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Business process review
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Lead scoring, ranking and routing
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Targeted marketing campaigns
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Sales and marketing alignment
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Conversion tactics
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Review of marketing plan for demand generation
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Review and measurement
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