An Integrated Marketing Communications (IMC) blends various promotional tools and techniques to maximize profits for your company. A solid IMC plan is achieved through concise and consistent messaging that furthers familiarity and consumer attraction. It encompasses promotion, branding and all customer messaging.

The best IMC plans are based on and support your marketing plan. They encompass the production, budget, distribution and communications of your brand message. It includes digital marketing initiatives (PPC, SEO, retargeting, online advertising and more), traditional and native marketing, email marketing, content marketing, blogging, as well as any promotional tactic needed to achieve your company goals & objectives.

At FESTA Marketing, IMC plans are our guilty pleasure. We enjoy developing strategies to communicate with target audiences as well as IMC techniques that generate leads and provide existing customers with prompt reminders, the latest information and promotional offers. And we do this well. We know we can help your company get in front of its most important audience.